Bobbi & the Strays Branding

Bobbi and the Strays is a Long Island-based animal rescue and adoption center that aims to provide any animal they come across with loving care until they find their forever home. This project aimed to help communicate the safety and happiness of all the animals that come through their door, but still be visually unique enough to have the business stand out. The main deliverables of the brand were a new logo, brand pattern, IAB Ads, and various signage and advertisements that would be used to promote the brand.